How local-made snacks became
a smash hit

From selling their farmland to hustling in a cinema to building a brand that rivals global giants. This is the story of India’s blockbuster snack and those who made it.

Read On

Binge on our
bestsellers!

From desi delights to pardesi bites and fusion twists, yaha sab cravings hai covered. Ek chakh lo, ya sab rakh lo!

Shop All

Shop All

Shop All

Wafers

Wafers

Namkeen

Namkeen

Noodles

Noodles

Western Snacks

Western Snacks

Confectionery

Confectionery

Become our distributor

Join the Balaji Wafers network and
together, let’s bring masaledar snacks
to every household in India!

Connect With Us

The tech behind
the taste

“Dil se banaya, blockbuster ban gaya” - some say that’s our secret. We agree. But it’s all backed by our fully automated factories. With hi-tech and relentless R&D, our snacks are tasty bhi, healthy bhi!

Explore Processes

At Balaji Wafers, we consider our farmers and distributors as part of our family. We respect their hard work and passion, and empower them. Our goal is not just success, but to create a better and stronger future for our community
Chandubhai Virani
Founder